360° Customer Profile

Profile of purchases across all systems and businesses

● Customers identified, matched, cleaned with Custom algorithm
● Across all data sources, including 3rd-party (ie. Amazon ship-tos), ERP, Ecommerce, etc.
● Marketing attribution and history
● Analyze possible fraud and abuse
● Great for AI readiness and personalization!
● Households matched
● Performance tuned data processing to keep costs low for midsize retail, etail, and wholesalers

Phonetic matching– finds even loose matches and errors

Now we can fill empty addresses and phones!

360 profile of customer matched across all systems
*For security reasons this is not a real customer, but is taken from a real customer example!

Used 3 different emails to purchase – abusing promotion? login problems?

Profile of purchases across all systems and businesses

Purchase history

Profile of interests